Public Relations Coordinator

The West Virginia Department of Tourism is seeking a Public Relations Coordinator to work with the Marketing & Public Relations team. Sample duties and responsibilities include:

  • Gain and demonstrate an intimate knowledge of the State of West Virginia, including major landmarks, attractions and events, to assist with crafting press releases, pitches and itineraries. 
  • Work closely with members of the media to develop relationships and proactively pitch West Virginia’s tourism industry as world-class.
  • Craft press releases to secure media coverage and promote positive narratives about the state.
  • Interact regularly with tourism partners across the state, including businesses, attractions, and hospitality establishments.
  • Represent the Department of Tourism at public events, trade shows, and industry gatherings. Deliver presentations and speak on behalf of the organization to promote West Virginia’s tourism initiatives and foster partnerships.
  • Assist with managing press trips, including trip logistics and planning.
  • Collaborate with other members of the Marketing & Public Relations team to assist, as needed, on additional public relations campaigns, activations and projects. 

The successful candidate will have experience in marketing, communications, public relations or a related field. A bachelor’s degree or equivalent in advertising, public relations, journalism, marketing, communications, or a related field is required. 

The position will report to the Director of Public Relations & Strategic Partnerships. The job is located at the capitol in Charleston and works full-time, regular business hours. Competitive pay and benefits. Some travel required. 

Please email a resume to Lauren Hough, at Lauren.Hough@wv.gov. Cover letters may be addressed to Tourism Secretary Chelsea Ruby.